Name of your website?Discovery Services - Massachusetts Private Investigators
Your name?
Keith L. Walker
Your Location (city, etc)
Springfield
Please give us a short summary of your website?
Discovery Services Private Investigations provides domestic, personal and insurance claim investigation services. Specializing in surveillance and locates/skiptracing. Professional investigations tailored to your specific needs and conducted in a cost-effective manner. Serving MA, CT and RI since 1993 Licensed, bonded and insured.
What inspired you to launch your own website?
A need to inform those members of the general public who are in need of professional investigative services.
When did you launch your first website, and what was it?
About 1998. It was Discovery Services web-site
How did you decide on a name for your website?
I named it after the company, "Discovery Services, Private Investigators in Massachusetts"
What makes your website different from other, similar offerings?
Cost-effective yet professional. No sub-contractors are generally used. All work is done in-house.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
To grom the agency.
How does your investment of time and money balance against your success?
The website produces more phone calls than the yellow pages...at a fraction of the cost.
If you had an unlimited development budget for development, how would you change your site?
New equipment; night-vision equipment.
If your site got really big, really quickly, would you be able to keep up with the demand?
Hire other experienced PI's
What unexpected costs and headaches have you had to deal with?
Yellow pages...they're very expensive, and require a yearly commitment.
What has been your biggest challenge?
Constant marketing
What method has been most successful for promoting your website?
Links
How has running your website differed from your expectations?
It hasn't..except that it requires constant attention
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
About 8 years...roughly.
What would you do if the internet suddenly disappeared, and websites didn't exist anymore?
I'd spend a lot of time on the phone, marketing. I'd have a bigger yellow pages ad...and television advertisements
What is your website address?
Discovery Services - Massachusetts Private Investigators
